Realizing the importance of professional skill and expertise in the export industry the government of Pakistan encouraged professional training institutes to be set up all over the country. Aiming to provide professional education, competitive (at par) with international quality standards, Iqra University was established in 1998 in Karachi. Today its distinctive campuses are successfully operating in all provincial as well as the federal capital of Pakistan. Management of Iqra University realized that the substantial growth of the fashion industry in Pakistan calls for unique fashion expertise. Hence in January 2000, Iqra University, Karachi, proudly enlarged the spectrum of study disciplines offered by founding Asian Institute of Fashion Design - an exclusively unique training centre of professional excellence and technical competence.
Masters in Design Marketing & Merchandising is exclusively designed as a fusion of business and design where students are equipped with technical and marketing skills to effectively forecast fashion trends, analyse target market, design and communicate business strategy enabling them to grab broad range of career opportunities in the field of fashion, marketing, merchandising and management. It builds necessary personal and professional tools in students leading them towards success. Whether your plans include managing a team, launching your own company, or becoming a Store Buyer, a Design Marketing and Merchandising degree can help get.
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Asian Institute of Fashion Design is a campus filled with innovative, creative, and enthusiastic individuals. From library and design studios to gymnasium and swimming pool, AIFD offers various facilities to it's students ensuring that they get a full experience of life as a student enriching their personal and professional development.
AIFD successfully organized a recruitment drive for the Khaadi Corporation on October 15, 2024.
From raw materials to handwoven baskets! Our recent basketry workshop was...
Mr. Hunaid Lakhani, has been awarded the Sitara-e-Imtiaz by the President of Pakistan.
A Journey through Fabrics, Embroideries, and Kilims In our recent guest speaker session,
AIFD students enjoyed character day and got into characters so well that we all got overwhelmed!
AIFD not only polished my creative skills but also equipped me with technical skills which helped me to embark my career with HSY in the fashion industry. The fact that AIFD promotes its students to experiment and turn their innovative ideas into design, is its real charm. I am proud to be alumni of AIFD.
My last degree — Bachelors in Fashion Design, from AIFD, has encouraged me to challenge the boundaries of traditional fashion design and to explore opportunities offered by the industry. The construction classes have allowed me opportunities to broaden my horizon about the minute details which matters in the industry.
Sana Safinaz
AIFD delivers qualities such as hard work, innovation and attention to detail, that make up a company's backbone. They bring a unique creative energy to Sana Safinaz, contributing to its' reputation as a force to be reckoned with.